UK Top 10 University Social Media Performers

Facebook | Top 10 UK Universities

       
Data: May 2019
  Institution  Like Follow
University of Oxford 3,637,326 3,653,724
University of Cambridge 2,140,799 2,157,216
University of London 526,157 526,449
London School of Economics and Political Science 452,339 457,388
London Metropolitan University 369,361 369,945
The Open University 342,944 338,816
London Business School 296,167 298,868
King's College London 286,702 292,029
University of Birmingham 265,634 268,637
University of Glasgow 236,647 240,182
 

Instagram | Top 10 UK Universities

       
Data: May 2019
  Institution  Followers Following Posts
Cambridge University 572,300 118 2,501
University of Oxford 522,600 150 1,288
King's College London 423,000 1,451 476
London School of Economics and Political Science 104,600 298 2,094
UCL - University College London 69,900 307 840
Royal College of Art 58,700 548 764
University of Glasgow 56,100 250 2,029
University of Edinburgh 53,900 79 631
Imperial College London 51,700 216 1,140
University of the Arts London 51,700 649 1,891
 

LinkedIn | Top 10 UK Universities

       
Data: May 2019
  Institution  Followers Alumni
University of Oxford 428,626 197,993
London School of Economics and Political Science 371,321 176,465
UCL - University College London 259,429 155,501
University of Leeds 230,896 173,139
London Business School 223,730 62,846
University of Birmingham 210,476 153,055
King's College London 205,859 130,075
University of Edinburgh 195,194 142,105
University of Sheffield 167,811 135,238
University of Bristol 149,450 115,431
 

Twitter | Top 10 UK Universities

       
Data: May 2019
  Institution  Followers Tweets Joined
University of Oxford 513,620 15,129 June 2009
Cambridge University 461,023 10,041 April 2009
London Business School 158,907 26,309 March 2009
The Open University 150,648 27,707 February 2008
University of Sheffield 117,366 19,300 January 2009
University of Birmingham 112,562 37,219 December 2008
University of Edinburgh 101,771 7,139 March 2009
University of Leeds 96,817 10,753 April 2009
Imperial College London 95,077 13,323 July 2008
University of Glasgow 90,230 18,120 January 2009
 

YouTube | Top 10 UK Universities

       
Data: May 2019
  Institution  Views Joined
University of South Wales 37,057,197 April 2013
Cambridge University 20,651,589 September 2006
University of Leicester 12,327,537 May 2008
London School of Economics and Political Science 11,602,723 April 2010
Imperial College London 10,950,375 April 2008
University of Oxford 9,211,452 October 2005
University of Edinburgh 8,715,677 November 2008
University of Nottingham 8,611,919 February 2009
De Montfort University 7,595,337 November 2008
Solent University 7,511,431 November 2009
Our recently published report on the Canadian higher education social media landscape may also be of interest. As may the techniques we used to collect the data. You may also be interested in comparative social media data for US universities and colleges - US Higher Education Top 10 Social Media Performers

When you need social media or other digital data extracted from your website(s), web estate or elsewhere our tools, services and knowledge of higher education digital environments will deliver the answers.

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